Prior to this assignment, review Chapter 12: Global Marketing Channels and Physical Distribution, and carefully analyze Case 12-2: Can Walmart Crack the Retail Code in India? Review the Intro and Company Profile sections in theÂ Walmart Case StudyLinks to an external site.Â It is also recommended to review the Forbes School of Business and TechnologyÂ MBA Walmart Case StudyLinks to an external site.Â handout.
Your assignment will build upon your final paper about Walmart from your BUS621: Leadership and Teamwork course. The program-level purpose of this case study is for you to analyze Walmart from different angles (leadership style, marketing strategies and tactics, HR, financial aspects, etc.), so by the end of your MBA program you will have completed Walmartâ€™s big-picture puzzle.
In your BUS621: Leadership and Teamwork course, you selected a country for Walmart to expand to, and you also analyzed various leadership models and skills that applied to your selected country. Using the same country from BUS621, in this assignment you will build on your previous Walmart work and develop some place strategies as Walmart expands its global marketing activities to this country..
Address the following points for the selected country:
The Walmart Case Study paper
Carefully review theÂ Grading RubricLinks to an external site.Â for the criteria that will be used to evaluate your assignment.
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